Website Design - Let's Get Them In The Door!
How are you coming along with your thoughts on who you are building your website for? Once you have that in place, the next step is conceiving your design to fit that customer. As you decide on the look, feel, theme, style and color scheme for your website, remember to keep that customer in the front of your mind. Even have the list you made up on the table in front of you.
Now, as you get to know your customer better, you can even pause, close your eyes, think and envision that customer walking up to the front of your store, looking at your windows and reading your sign on your door. The following should help you as you design your homepage.
Now, as you get to know your customer better, you can even pause, close your eyes, think and envision that customer walking up to the front of your store, looking at your windows and reading your sign on your door. The following should help you as you design your homepage.
Let's get them in that door!
What do they see that makes them smile, nod their head and open the door? Once they’re inside, what will they find, how will they find it? What kind of help do you offer them? Do they’re eyes light up and get excited about what’s inside, because of the bright colours of pink, green and purple, or do they feel comfortable, relaxed and linger to browse, because of the warmth of the browns, beiges and deep blues?
Do they like the fact that a great bargain is right up front for them to grab, or is it that your best seller was easy to find and purchase? Maybe they appreciate finding something unique and different so easily and they know their friends don’t have it yet! Perhaps it’s because they were put at ease because you assured them first and foremost about quality and service.
Again, I’ve given you a lot to think about as you move through these exercises. As you design your home page, keep these things in mind and give your customer a layout, navigation, theme and colour scheme that THEY want to see.
You will want to keep in mind the amount of text (welcoming to your customer) and graphics, (initial showing of your products) will be displayed on this page, as you work on the layout.
Feel free to post if you have any questions, need assistance or want to pass on some ideas or thoughts you had while working on your website. I love to hear from you!
Do they like the fact that a great bargain is right up front for them to grab, or is it that your best seller was easy to find and purchase? Maybe they appreciate finding something unique and different so easily and they know their friends don’t have it yet! Perhaps it’s because they were put at ease because you assured them first and foremost about quality and service.
Again, I’ve given you a lot to think about as you move through these exercises. As you design your home page, keep these things in mind and give your customer a layout, navigation, theme and colour scheme that THEY want to see.
You will want to keep in mind the amount of text (welcoming to your customer) and graphics, (initial showing of your products) will be displayed on this page, as you work on the layout.
Feel free to post if you have any questions, need assistance or want to pass on some ideas or thoughts you had while working on your website. I love to hear from you!
posted by Terri's Place at 3:27 PM
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